Availability: In Stock

Presidential Campaigns in the Age of Social Media Clinton and Trump 1st Edition

SKU: 9781433168239

Original price was: $107.70.Current price is: $24.99.

Access Presidential Campaigns in the Age of Social Media Clinton and Trump 1st Edition Now. Discount up to 90%

Additional information

Full Title

Presidential Campaigns in the Age of Social Media Clinton and Trump 1st Edition

Author(s)

William L. Benoit, Mark J. Glantz

Edition

1st Edition

ISBN

9781433168239, 9781433168222, 9781433168246, 9781433168253

Publisher

Peter Lang Inc., International Academic Publishers

Format

PDF and EPUB

Description

This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest. This allows comparison of campaign phases (primary versus general), candidates (Republican primary and Democratic primary candidates; general election candidates), and message forms. The results are compared with data from analyses of previous presidential campaigns.

Availability: In Stock

Presidential Campaigns in the Age of Social Media Clinton and Trump 1st Edition

SKU: 9781433168246

Original price was: $107.70.Current price is: $24.99.

Access Presidential Campaigns in the Age of Social Media Clinton and Trump 1st Edition Now. Discount up to 90%

Additional information

Full Title

Presidential Campaigns in the Age of Social Media Clinton and Trump 1st Edition

Author(s)

William L. Benoit, Mark J. Glantz

Edition

1st Edition

ISBN

9781433168246, 9781433168222, 9781433168239, 9781433168253

Publisher

Peter Lang Inc., International Academic Publishers

Format

PDF and EPUB

Description

This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest. This allows comparison of campaign phases (primary versus general), candidates (Republican primary and Democratic primary candidates; general election candidates), and message forms. The results are compared with data from analyses of previous presidential campaigns.