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| Full Title | Politics on Display Yard Signs and the Politicization of Social Spaces |
|---|---|
| Author(s) | Todd Makse, Scott Minkoff, Anand Sokhey |
| Edition | |
| ISBN | 9780190926342, 9780190926311, 9780190926335, 9780190926328 |
| Publisher | Oxford University Press |
| Format | PDF and EPUB |
Political yard signs are one of the most ubiquitous and conspicuous features of American political campaigns, yet they have received relatively little attention as a form of political communication or participation. In Politics on Display, Todd Makse, Scott L. Minkoff, and Anand E. Sokhey tackle this phenomenon to craft a larger argument about the politics of identity and space in contemporary America. Documenting political life in two suburban communities and a major metropolitan area, they use an unprecedented research design that leverages street-level observation of the placement of yard signs and neighborhood-specific survey research that delves into the attitudes, behavior, and social networks of residents. The authors then integrate these data into a geo-database that also includes demographic and election data. Supplemented by nationally-representative data sources, the book brings together insights from political communication, political psychology, and political geography. Against a backdrop of conflict and division, this book advances a new understanding of how citizens experience campaigns, why many still insist on airing their views in public, and what happens when social spaces become political spaces.
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