Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge The Obesity Challenge 1st Edition
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Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge The Obesity Challenge 1st Edition

SKU: 9781317466154

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Additional information

Full Title

Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge The Obesity Challenge 1st Edition
Author(s)

Rajeev Batra, Victor J. Strecher, Punam Anand Keller
Edition

1st Edition
ISBN

9781317466154, 9780765627186, 9780765627179, 9780765627445, 9781315702872, 9780765627193, 9781317466147, 9781317466161
Publisher

Routledge
Format

PDF and EPUB

Description

This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.

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