Foreign Investment Promotion Governance and Implementation in Central-Eastern European Regions
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Foreign Investment Promotion Governance and Implementation in Central-Eastern European Regions

SKU: 9783030136581

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Additional information

Full Title

Foreign Investment Promotion Governance and Implementation in Central-Eastern European Regions
Author(s)

Paweł Capik
Edition
ISBN

9783030136581, 9783030136574
Publisher

Palgrave Macmillan
Format

PDF and EPUB

Description

Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the author places special emphasis on promotion and its role within a wider context of regional strategies aimed at inward investment attraction. With useful insights for policy-makers, the book combines theory with empirical evidence and provides valuable reading for those researching international business location, place marketing and regional development.

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