Availability: In Stock

Entrepreneurship and New Venture Management 7th Edition

SKU: 9780190733841

Original price was: $31.49.Current price is: $9.45.

Access Entrepreneurship and New Venture Management 7th Edition Now. Discount up to 90%

Additional information

Full Title

Entrepreneurship and New Venture Management 7th Edition

Author(s)

Hanneli Bendeman, Wesley Clarence, Portia Sifolo, Elana Swanepoel

Edition

7th Edition

ISBN

9780190733841, 9780190738396

Publisher

Oxford University Press Southern Africa

Format

PDF and EPUB

Description

Entrepreneurship and New Venture Management covers the key concepts of entrepreneurship and provides comprehensive coverage of the various theoretical aspects to be considered when starting a new business venture. The textbook also offers practical examples to demonstrate the real-life application of the theory. The new edition has been streamlined and chapters have been consolidated to ensure the text book is user-friendly and accessible to students who are studying entrepreneurship as part of their degree or diploma at universities and universities of technology.

Changes to the edition include:

• Discussions around the post-pandemic business environment

• Additional information on how small- and medium-sized enterprises can leverage technology

• The role of globalisation, AI and skills required for the Fourth Industrial Revolution

• Updated legislation such as the Employment Equity Amendment Bill 2020

• The role digital marketing can play in establishing and growing a business

• Updated examples and case studies.