Availability: In Stock

Driving Green Consumerism Through Strategic Sustainability Marketing

SKU: 9781522529132

Original price was: $215.00.Current price is: $24.99.

Access Driving Green Consumerism Through Strategic Sustainability Marketing Now. Discount up to 90%

Additional information

Full Title

Driving Green Consumerism Through Strategic Sustainability Marketing

Author(s)

Farzana Quoquab

Edition
ISBN

9781522529132, 9781522529125, 9781522529149

Publisher

Business Science Reference

Format

PDF and EPUB

Description

The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.

Availability: In Stock

Driving Green Consumerism Through Strategic Sustainability Marketing

SKU: 9781522529149

Original price was: $205.00.Current price is: $24.99.

Access Driving Green Consumerism Through Strategic Sustainability Marketing Now. Discount up to 90%

Additional information

Full Title

Driving Green Consumerism Through Strategic Sustainability Marketing

Author(s)

Quoquab Farzana

Edition
ISBN

9781522529149, 9781522529125, 9781522529132

Publisher

Business Science Reference

Format

PDF and EPUB

Description

The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.