Competitive Quality and Innovation 1st Edition
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Competitive Quality and Innovation 1st Edition

SKU: 9781119137597

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Additional information

Full Title

Competitive Quality and Innovation 1st Edition
Author(s)

Pierre Maillard
Edition

1st Edition
ISBN

9781119137597, 9781848218208, 9781119137573
Publisher

Wiley-ISTE
Format

PDF and EPUB

Description

The aim of this book is to present new quality practices adapted to the specifics of innovation processes in order to increase their chances of success while also facilitating support of the creators who are often put off by the constraints of traditional quality management methods. These practices are applied in businesses of all sizes who do not want to broadcast on this subject as they are at the center of the factors that make them competitive.  These quality approaches, which are specific to each innovation process, rest on a common methodological platform that is at the core of this book.

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