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| Full Title | Business Intelligence and Modelling Unified Approach with Simulation and Strategic Modelling in Entrepreneurship |
|---|---|
| Author(s) | Author |
| Edition | |
| ISBN | 9783030570651, 9783030570644 |
| Publisher | Springer |
| Format | PDF and EPUB |
This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling in fields such as: Business Intelligence, Business Transformation, Knowledge Dissemination & Implementation, Modeling for Logistics, Business Informatics, Business Model Innovation, Simulation Modelling, E-Business, Enterprise & Conceptual Modelling, etc. The book is divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The chapters have been written by researchers and practitioners that demonstrate a special orientation in Strategic Marketing and Business Intelligence. This volume shares their recent contributions to the field and showcases their exchange of insights.
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