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Brand Valuation 21 Success Secrets – 21 Most Asked Questions On Brand Valuation – What You Need To Know

SKU: 9781488811180

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Additional information

Full Title

Brand Valuation 21 Success Secrets – 21 Most Asked Questions On Brand Valuation – What You Need To Know

Author(s)

Rebecca Richard

Edition
ISBN

9781488811180, 9781488861185

Publisher

Emereo Publishing

Format

PDF and EPUB

Description

Experience Brand Valuation. There has never been a Brand Valuation Guide like this.

It contains 21 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need–fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about Brand Valuation.

A quick look inside of some of the subjects covered: Brand – Brand awareness, Brand names – Brand name, Interbrand, Brand name – Brand awareness, Brand architecture – Strategic considerations, Interbrand – Methodology, Brand – Brand name, Brand Finance – Methodology, Brand Finance – The Brand Finance Institute, Brands, Rebranding – Potential reasons for corporate rebranding, Brand Finance – History, Brand names – Brand awareness, Brand image, Bayern München – Organization and finance, Celtic F.C. – McCann takeover and transition to plc, Brand equity – Construction, Interbrand – History, Brand equity – Methodologies, Marque, Marque – Brand name, and much more…